Tuesday, 22 April 2014

MUST HAVE FEATURES IN ECOMMERCE SOLUTIONS

What Are The Features Every Ecommerce Platform Should Have? The potential are everlasting, when it comes to choosing a platform for your e-commerce website. Yet, make sure the e-commerce stand you choose supports these key features that will help to get better your business. 

• SEO friendly custom page titles and URLs

For getting good ranked in Google and attract more clients you have to play by Google’s rules. Avoid non friendly URLs. This URL makes no sense to Google or your potential customers. It won’t rank fine. An SEO friendly URL should display related keywords.

• Design flexibility

Look for flexibility in user direction-finding, display and layout, and visual design. These features will help to found your overall identity and branding, and will give you an aggressive edge over your rivals by providing your customers with a better shopping experience.

• Video incorporation

Interactive videos of your products or any other relevant material drive sales and promote your brand.

• Responsive design for different platforms

A big amount of sales come from customers on tablets and Smartphone’s. Hence, to make sure an excellence shopping experience your ecommerce website has to be suitable for all platforms.

• Discounts and coupons

Before completing a purchase people often browse for coupons and discounts. These qualities are just a few of the top mechanism available to your business. It’s important that you do your research or hire a reliable company to do it for you. While you focus on your core business, an ecommerce solution provider will progressively increase your consumer experience and improve your rankings in Google. Otherwise, what is the point of having great products if no one can actually find and buy them?

How can Webfries E-commerce Experts significantly Increase Your Sales?

Webfries is Website designing company in gurgaon. A website determines the brand of a firm in the online Business world. We are an website designing company in Gurgaon NCR providing services like Creative Website Designs, Mobile websites on Html 5, CSS, Open Source Solutions - Word Press, Word Press Thesis and Joomla + Virtumart etc., CMS, Customize web application development in open PHP, Payment Gateway Integration, E-Commerce Solutions etc. We are considered one of the most reputed web design company in Delhi NCR and making good progress to become one of the best company in Web design in India. We don’t just make promises, we deliver.

What are your ecommerce goals?
• Is your goal to take an advantage of these online opportunities?
• Is it to increase your business with an e-commerce website?

If ‘yes’ is your answer, then Webfries is here to help you drive your business further. 

Our team of experienced experts will:
• examine your page • Get familiar with your brand
• Offer innovatively planned solutions to help increase your ranking in Google.

We offer you a data based, definite short-cut to your number one ranking in Google. When you have an experienced team of experts on your side it really is as simple as that. 
Like us on www.facebook.com/www.webfries.co, our solutions are available on www.webfries.com

Tuesday, 15 April 2014

Review your Website to get better Search Engine Results

A high quality website does not just mean launching a website and forgetting about it. Websites take maintaining and updating to keep them working to your advantage. To know how well your website is performing for your company, it is compulsory to perform a website review. Using this information and feedback can help you determine what needs to be done in order to increase search engine results and overall website visibility. A site review is a complete report that analyzes and reports on every phase of your website. These are a few of the key areas on which a web review focuses.
Website Performance
This aspect of the review determines how well your site navigation and business caters to the needs of site visitors. Studying and analyzing this component will help you determine how well the site flows. The goal is to help users get to their final destination on your site as quickly as possible.
The visible content, images, and layout of a website is only the face that is exposed to the users. Within the core workings of the site includes important coding and components designed to keep the website optimized. This includes robot.txt that is designed to direct search engine crawlers.
On Page SEO
Anything decreasing within the kind of on page SEO practices involves changes made directly to the website. This includes things like content creation, Meta tags, and URL design. High quality content should be written with strategic keyword placement for maximum search engine optimization. Meta tags communicate with search engines by giving indications about the nature of the website and its content. The nature and design of the website URL's and page layout help users to determine the hierarchy of content. Keep this in mind as you design your site layout.
 To talk about optimizing your website content and improving its Search Engine Ranking, get in touch with Webfries.
Performing a website review can provide valuable feedback to you about the functioning of your website. These categories are three of the most important components that should be included in a website review. You can think of this process as an everyday check-up to make sure your website is well and working to its potential.


Tuesday, 21 January 2014

Is Brand Building exercise overvalued??

Many companies still have a question in mind whether to invest in brand building as a focused area or to keep it as a side activity. To understand the importance of branding activities we need to first introspect the activities involved in brand building and its impact on one’s business. 
 Why is brand building required?
We all know that target audiences have to be targeted with the right message so that they form a certain positive image of the company and this activity has to be recurring in nature. A well planned media mix can enable sending the message you want to send across to your TG. Your branding strategy will not only create a good brand image in the target group’s mind but also make them stick to your brand like a loyal customer.

Steps to follow while exercising a branding plan!
Step 1 -
For successful brand building, be clear about the message you want to convey to your TG. Once you are clear about your thoughts, communicating your ideas become easier.

Step 2 -
As people notice you they will ask your USP. What is it that you have those others don’t!! Yes, of course you are better than others but how is the next question. Than we need to evaluate our offerings. How can we serve others in a different way? What is the requirement that others are not able to fulfill? Work towards it and spread the message to the audience telling that we care for your needs...Emotional chord is struck...

Now the most important step...Actually all are important but this is most complicated. Selection of media mix...Get involved with your customers business. Treat it as yours...Don’t grab it but you can always imagine...Once you understand the product/service and the TG and demography organize a customer survey. You will get the idea what media your TG is comfortable with...so once you have the answer to your questions... Sit brain storm and devise a plan but keeping one very important factor in mind... BUDGET...I can guarantee this will be the only factor in your boss’s mind. So we need to devise low cost options which can be very effective and can be spread among TG easily. Just make sure that the timing of all deliverable is well coordinated so that constant reminder goes to TG.

Now the impact, a well devised strategy leads to formation of a certain “good” image in the person’s mind that you formulated and whenever a requirement crops up they will remember you, will look for your product and leave rest to marketing and sales personnel’s.

So my conclusion is a well devised plan is definitely worth investing in...It’s surely not an overvalued activity.


For Branding Services in Delhi, Gurgaon, NCR, Mumbai, Web fries is the name you can trust upon.

Tuesday, 3 December 2013

TOP 5 Link building Techniques

Google keeps on changing the algorithm and its impossible for any one except Google to be sure that the measures suggested by them are the most accurate ones for getting traffic to your website. In off page activities, link building still holds relevance. In my write up today I’m sharing some best proven techniques which can be used to for Link building.
1. Create a blog
This is still among the best used method, If green content is used it carries lot of weight-age. Creating a blog is the best way to attract the traffic. For this first you can choose a platform where you want to post your blog like Blogger.com or WordPress or on your own website you make a blog page.
Make sure that you have a domain and you can change your domain every time depend on your popularization. Then you choose a subject for your blog but do it very carefully and consideration. There is always news to give to your readers and also there are lot of points to discuss on. Content was, is and will always a king for any blog.
First you write your blog then marketing your blog is more challenging job but you need to make the effort to make your network aware of your blog. Writing a good post always take time and patience.You can review webfries blog for reference sake.
 2. Company directories submissions
There are several type of directories available in Google world, There are few which matters the most for any of the businesses. You shall submit your websites to general company directories for sure. It is specific, and also if niche segment directories are also populated it brings significant advantages. Recently what we have seen is that Google though do not give so much importance to general directory submission however submitting in Company specific directories is still one of the good ways to do link building. Paid directories are quick to add you however we have not seen very significant advantage of paying and registering in them.
3. Guest posting
It is truly one of the best organic seo techniques. By this you can get an editorial links which helps your website to get higher rank. This definitely takes time however its equally rewarding. You get to build a contact with the website owner and discuss about your content. If the website owner likes your content and use it on his platform, It will help you in getting high quality back link. Not a bad deal at all!!!
Also you can write testimonials for the companies whose solutions you have used and happy with the support and quality. By doing this you get a chance for link exchange.
4. Live blogging
Live blogging is basically posting regular updates to your blog as the event is taking place. Live blogging needs expertise and if done right it truly can make a killing. For doing live blogging you need to research about the event well in advance and attend the event well prepared. If done correctly  this platform can attract surplus visitors to your site as it provides useful information to the readers.
5. Get SOCIAL
Getting social is de facto at the moment. Presence on social platform is becoming very important. Though Google bots are not crawling lot of social sites however social media helps in creating branding which indirectly boosts traffic to the website tremendously. This topic needs complete blog which will be posted soon.
There are several other ways for link building, we will be glad to assist you on any query you have on Search Engine optimization.
Webfries in a very short time span has started figuring out on front page of google for several keywords, if you want to get the same success for your website, we will be very keen to replicate it. – Team Webfries